該展會自1999年開始舉辦,在2008年的展會上,共有個國家的148家公司參展,參展麵積達2210平方米,共有3200名觀眾參觀了德國客戶關係管理展覽會(CRM-expo)。
CRM software: SFA-software, contact management software, product configuration systems, geographical information systems, mobile order systems, marketing automation, data warehousing, business mapping-systems, marketing encyclopaedia, forecasting systems. Customer service: call center software and technology, CTF, help desk systems, consultant services, service provider, publishing houses